Official Web Master Blog

Zemanta is a platform used by many bloggers to enrich their content. The Zemanta plugin gives you a super neat set of tools, while you write, so you can find related content on other sites to link out to. The plugin also provides easy access to free images to embed.
back in 2010, Rand Fishkin endorsed Zemanta as a tool to earn direct links. Ever since, savvy web publishers and SEOs have used Zemanta to earn gobs of links that seem to have made there way unscathed through the Panda and Penguin updates. I have yet to see any report of negative impact on rankings due to links earned via this platform.

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